The French Pavilion returns to The Big 5 Global in Dubai from November 26 to 29, showcasing 19 leading French companies, renowned for expertise in construction tools, interior and exterior finishes, and innovative building solutions. As the most influential industry event in the Middle East, The Big 5 Global offers French industrial leaders with a unique platform to connect with the region’s thriving construction sector, with projects across the MENA region valued at a staggering $3 trillion.
Middle East Construction Boom: Saudi Arabia and UAE Drive Unprecedented Growth
The construction industry in the Middle East, particularly in Saudi Arabia and the UAE, is set for remarkable expansion beyond 2025. Saudi Arabia’s construction output is projected to surge to $181.5 billion by 2028, making it one of the world’s largest construction markets. Meanwhile, the UAE construction sector is forecasted to grow at an average annual rate of 3% through 2028. The MENA region’s total project pipeline value exceeds $3 trillion, with Saudi Arabia’s share at 35%, valued at approximately $1.3 trillion, reflecting an unwavering commitment to large-scale development and ambitious investments on industrial and mega-projects between 2025 and 2028.
French Experts in Green Building and Smart Cities at BIG 5 Global
At Big 5 Global 2024, the French Pavilion will feature an impressive lineup of solutions tailored to meet the MENA region’s unique construction demands. Highlights include immersive training programs for workforce qualification (ACREOS), state-of-the-art air treatment systems designed for large-scale projects (AIRVANCE), and sustainable materials like eco-conscious wood (BURGER) and hydraulic lime (CHAUX DE SAINT ASTIER) for green construction initiatives. Advanced security solutions, including flood prevention devices (FLOWSTOP) and stringent fire protection systems (VEDA France), ensure adherence to the highest safety standards. Additionally, robust construction equipment (QUADRA) will support complex projects, complemented by innovative lighting (FLEX LED LIGHT) and premium fittings for the luxury and real estate sectors (SENIDECO, MODULE CARRE). Visitors can also discover luxury smart pool solutions by POOL & LIGHT and PISCINE MAGILINE, showcasing the latest in high-end pool technology.
French Companies: Global Leaders in Sustainable and Smart Construction
French companies bring a wealth of expertise in sustainable and technologically advanced construction practices. Known for their emphasis on innovation, they consistently invest in R&D to elevate construction techniques, materials, and eco-friendly building practices. Supported by governmental initiatives in renewable energy and infrastructure, French companies lead in energy-efficient construction and sustainable urban development. The French construction industry is expected to grow at a CAGR of 2.8% from 2024 to 2028, with a focus on green building, renewable energy, and overcoming market challenges.
Prominent French construction giants like Vinci, Bouygues, and Eiffage have established themselves globally and are active in the Middle Eastern market, especially in the UAE and Saudi Arabia. Leveraging their extensive experience in sustainable construction, engineering, and technological innovation, these companies enjoy a strong partnership with these rapidly expanding markets. The UAE stands as the leading Gulf destination for French exports, with over 600 French subsidiaries established locally, while Saudi Arabia ranks as France’s second-largest regional trading partner.
The British International School Riyadh (BISR) has partnered with NES, gaming-focused digital media company and subsidiary of Nesma Holding Company, to offer students access to the rapidly evolving world of Esports. The partnership will provide BISR’s students with hands-on experience across key industry areas such as game design, coaching, broadcasting, competition management, and data analysis.
The new partnership comes in line with the Saudi Vision 2030, which aims to diversify the Kingdom’s economy and create new job opportunities in various sectors, including Esports. It also supports the National Gaming and Esports Strategy (NGES), which aims to position Saudi Arabia as a global hub for gaming and Esports by 2030.
Through this collaboration, BISR will be introducing an extracurricular skills academy with a focus on Esports, designed to upskill students across various areas of the industry. The programme will also lay the foundation for offering a formal BTEC qualification by BISR in the future. This marks a significant milestone in Saudi Arabia’s educational landscape, further contributing to the upskilling and development of the Esports industry in the region.
As part of the programme, students will gain exposure to the inner workings of the Esports ecosystem, preparing them for future careers in a field that is rapidly expanding worldwide. NES will also assist in designing state-of-the-art Esports gaming labs at BISR’s Al Hamra campus, providing a unique environment for students to explore their career paths in Esports. The first activity session, which was held on 19 October, saw enthusiastic participation, confirming the programme’s potential to engage students across disciplines.
Teslim Olomowewe, BTEC Lead at BISR, said: “By partnering with NES, we are offering our students a unique opportunity to engage with the future of entertainment and technology. This partnership not only empowers our students with the skills they need for the future, but also positions BISR at the forefront of educational innovation in Saudi Arabia. The initiative reflects BISR’s dedication to providing students with a comprehensive education that meets the demands of modern industries.”
Elie Honain, CEO at NES, said: “Nesma is proud to partner with BISR in support of Vision 2030 to empower youth in KSA. This programme offers students an opportunity to develop teamwork, strategy, and leadership skills through competitive gaming. Esports fosters community and creativity, and we aim to create a supportive environment where all students can participate and grow. We encourage students to join this exciting initiative and help build a vibrant esports community that empowers our youth to thrive.”
This partnership is particularly important at a time where the gaming and Esports industry in the Kingdom is projected to generate SAR 50 billion and create over 39,000 jobs by 2030, with more than 65% of the Saudi population expressing interest in the sector, as per the National Gaming and Esports Strategy.
At the sidelines of GITEX Global 2024, Dubai Humanitarian and the University of Birmingham Dubai announced a strategic partnership aimed at advancing research and developing cutting-edge educational programmes focused on humanitarian action and sustainability in humanitarian supply chains.
This collaboration marks a pivotal moment in fostering educational, research, and practical ties between the two renowned institutions, aimed at addressing some of the world’s most pressing challenges through innovation and collaboration.
The partnership will unite the expertise of Dubai Humanitarian and the University of Birmingham Dubai to drive joint research initiatives in key areas such as sustainable supply chains, urban planning, innovative construction techniques, and food security. In addition, the two entities will co-develop Continuing Professional Development (CPD) programmes to enhance the capabilities of both organisations’ staff and students, ensuring that the latest knowledge and skills are applied in the field of humanitarian operations.
A key highlight of the partnership is the introduction of internship opportunities at Dubai Humanitarian for University of Birmingham Dubai students, with a special focus on UAE Nationals. These internships will provide hands-on experience in a fast-paced, real-world environment, equipping students with practical skills critical to their future careers in humanitarian work.
Giuseppe Saba, CEO of Dubai Humanitarian, said: “At Dubai Humanitarian, we believe in involving youth in humanitarian action. Our collaboration with the University of Birmingham Dubai is yet another step toward advancing research and education in the humanitarian sector. By combining our expertise, we can co-develop solutions that tackle global challenges, enhance sustainability, and improve the effectiveness of humanitarian operations. This partnership will allow us to expand our reach and deepen our impact.”
“Our partnership with Dubai Humanitarian marks a significant step in advancing a sustainable future for Dubai and the wider region. As a civic university, the University of Birmingham Dubai is committed to embedding responsible business practices and sustainability into its core values. Through collaborations that address pressing social and environmental challenges, we believe in empowering future leaders with the knowledge and skills to create lasting, positive change, fostering a more resilient and sustainable future for all,” said Professor Yusra Mouzughi, Provost of the University of Birmingham Dubai.
The partnership will also extend to hosting a range of collaborative events, including expert-led guest lectures, interactive workshops, and innovation-driven hackathons. These initiatives will create a platform for knowledge exchange, promoting dialogue on emerging trends and solutions in the humanitarian sector.
Dubai has followed in the footsteps of luxury capitals Paris, Milan and Geneva by hosting for the first time ‘Crafted for Luxury’, an insightful luxury event by Snapchat. For its inaugural edition in Dubai, Snapchat collaborated with The Business of Fashion (BoF) who brought their expertise to the UAE for the first time. The event explored the rapid growth of the luxury market in the region, with GCC locals leading the way.
While the global luxury industry experiences a slowdown, the GCC luxury market is growing at twice the global rate. The UAE dominates in revenue, but Saudi Arabia, with 50% of the GCC’s GDP and 60% of its population, presents the biggest opportunity for growth.
GCC locals form the foundation of the luxury market growth, as they are 1.6x more likely to be luxury shoppers compared to expats, therefore brands that understand and engage with the unique identities and traditions of the GCC are well-positioned to thrive. As such, ‘Crafted for Luxury’ emphasized the importance of cultural relevance for brands seeking success in this market. 73% of luxury consumers believe brands should reflect the society they live in, however less than 15% of local luxury buyers feel represented in current advertising. This cultural disconnect presents a major opportunity for brands to better engage local audiences by embracing the unique identities and traditions of each GCC country.
Hala Zgeib, Head of Luxury at Snap Inc., shared: “To resonate with luxury shoppers in the GCC, understanding the cultural context is essential. Culture is the catalyst for growth, innovation, and influencing purchase. Snapchat has been ingrained in the lives of GCC locals for over a decade, offering brands the chance to build cultural credibility and genuine connections. We provide unique access to shoppers’ inner circles of trust. This is particularly evident in Saudi Arabia, where 78% of luxury shoppers are influenced by their inner circle, compared to lower figures in the UK and US.” She added: “‘Crafted for Luxury’ serves as an ideal platform for thought leadership exchanges among luxury executives, and we look forward to hosting more of these forums.”
During Crafted for Luxury, BoF reinforced the critical need for luxury brands to adopt a hyperlocal approach when engaging GCC shoppers. In the State Of Fashion 2024 report from BoF and McKinsey that surveyed fashion executives, the Middle East was believed to be the frontrunner as the most promising market, with 51 percent net intent. In comparison, North America and China recorded 8 percent and 3 percent respectively, while Western Europe was negative 11 percent.
Miglena Zivkovic, General Manager MAKE UP FOR EVER Middle East, LVMH spoke on the importance of Crafted For Luxury,“We are living in one of the most exciting, diverse, and dynamic regions of the world. In the GCC, the importance of heritage and inner circle cross trajectory with fast technological progress and societal advancement, and it is up to us, the global brands, to find the sweet spot of communication and dialogue with our ever so “glocal” consumers of the region. With the help of our trusted partners at Snap, we are equipped with the right knowledge and understanding of the desires and needs of our GCC audience, and the evolving meaning of luxury for them.”
Olfa Messaoudi, Chief digital and marketing officer, L’Oréal Middle East commented, “The Snap ‘Crafted For Luxury’ data-driven presentation highlighted culture as a crucial catalyst for innovation, influence, and growth in GCC and particularly in Saudi Arabia’s luxury market. With Vision 2030 reshaping lifestyles and consumer behavior, the insights emphasized how brands need to decode the unique cultural context to stay relevant. The growing spending power, particularly among dual-income households and women, along with the exponential rise of e-commerce, presents significant opportunities. To truly succeed, brands must not only adapt to the rapid market evolution but also integrate deeply with local culture and tap into the influential ‘inner circles’ that shape trends and brand credibility. Snapchat’s platform offers a direct connection to these networks, making it a powerful tool for driving cultural relevance and fostering long-term brand loyalty in the region.”
“The GCC luxury market continues to evolve, driven by a strong focus on culture, localization, and a discerning audience that expects innovation and convenience. The insights shared at the Snap ‘Crafted For Luxury’ event emphasized the importance of understanding the region’s unique dynamics, especially in markets like Saudi Arabia, where 91% of consumers prioritize convenience, yet 15% still feel underrepresented in advertising. It’s clear that while progress is being made, the emphasis remains on connecting with the ‘inner circle’ , the close community that influences cultural trends. The discussion highlighted the need for Luxury brands to adapt and innovate continuously to maintain relevance in this competitive landscape,” added Ramit Harisinghani, General Manager Luxury Tech, Chalhoub Group.
Party season’s almost here and the air sparkles with anticipation. A kind of magic lights up the everyday, and the ordinary gives way to the extraordinary. This year, Boucheron Ambassadors Alexa Chung, Mila Al Zahrani, Han So-hee and Mina unlock a world of wonders, opening gates to which only they have the key. Inside every gate a dream springs to life and a new story begins to unfold.
Alexa Chung – upside down
Gravity holds no sway here. Gossamer light, Quatre and Plume de Paon creations defy the laws of physics. Style reinvents itself as perspectives are turned upside down.
Alexa Chung wears Quatre Classique in yellow gold, pink gold, brown PVD and diamonds: a necklace, hoop earrings and bracelets.
Mila Al Zahrani – scale marvel
Playful proportions upend all the conventions, with a tiny gate leading to momentous discoveries. Huge boxes and dainty gifts alike can hold the most sublime treasures. Scaled up to XXL size, Quatre and Serpent Bohème shine even brighter for the festive season.
Mila Al Zahrani wears Serpent Bohème rings and clip earrings in yellow gold and diamonds, as well as a Serpent Bohème Solarité multi-motifs necklace in yellow gold and diamonds.
Mila Al Zahrani wears a Reflet watch in steel and diamonds, as well as Quatre Radiant Edition creations in white gold and diamonds.
Han So-hee – the enchanted path
What counts is the journey, not the destination. Han So-hee ventures forth and finds herself on an enchanted path, where the way is lit by Boucheron creations. What a wonderful guide!
Han So-hee wears Serpent Bohème creations in white gold and diamonds: a triple motif ring, bracelets earstuds, as well as a Serpent Bohème Solarité multi-motifs necklace.
Han So-hee wears Quatre Classique creations in yellow gold, white gold, pink gold, brown PVD and diamonds: pendant earrings, bracelets and rings.
Infobip, a global cloud communications platform, has obtained its SMS license from the Communications, Space & Technology Commission (CST), marking a pivotal step in enhancing its service offerings across the Kingdom of Saudi Arabia and the region.
Infobip has also established direct connectivity with all telecommunications operators in KSA, ensuring full message coverage across the Kingdom. With its SMS license, Infobip is set to provide exceptional messaging services to businesses looking to engage with their customers through one of the most widely utilised channels for business communication. The company will offer market-leading delivery rates and speed, along with advanced analytics and reporting capabilities that are key to its platform.
This milestone follows the launch of Infobip’s first data center in the Kingdom in May 2024, which enables businesses in KSA to send large volumes of digital interactions at high speed with low-latency.
Amsal Kapetanović, Country Manager KSA, Infobip, said: “We are excited to announce that we can now facilitate SMS business messaging in Saudi Arabia using our globally recognised cloud communications platform. This ensures that all traffic is hosted locally adhering to national regulations and providing businesses with competitive pricing and comprehensive features.”
Infobip has its own data centres in KSA, which securely host and process data within the country, in line with local and international data security standards. The data center in Riyadh offers scalability and reliability and aims to meet the evolving needs of businesses across various industries.
In line with Saudi Vision 2030, which emphasises digital transformation and enhanced connectivity, Infobip’s expansion supports the Kingdom’s goals of promoting a strong digital economy. The SMS license and full connectivity will empower local businesses to leverage effective communication strategies that amplify customer engagement and streamline operations.
As Infobip continues to expand its operations in the Kingdom, it remains dedicated to delivering innovative communication solutions that connect businesses with their customers effectively.
Earlier this year, Infobip has been named a Leader in the Communications Platform as a Service (CPaaS) market by analyst firm Gartner for the second year in the 2024 Gartner Magic Quadrant™ for Communications Platform as a Service. Infobip has been recognized for its Ability to Execute and Completeness of Vision.
Organised by the Bahrain Economic Development Board (Bahrain EDB), the second edition of Gateway Gulf 2024 culminated on the 4th of November 2024, underscoring the rapid transformation taking place across the Gulf Cooperation Council’s (GCC). Attended by 250 ministers and global business and industry leaders, the forum spotlighted the region’s high growth sectors including tourism, manufacturing, banking, and sports and leisure. A core theme throughout the day was the benefits that greater integration across the GCC can bring to these sectors, helping to turbocharge the region’s growth.
In the panel session “Tourism as a Growth Accelerator in the GCC,” H.E. Fatima bint Jaffer Al Sairafi, Minister of Tourism for the Kingdom of Bahrain, spoke about the critical role that tourism plays in the region’s economic diversification. Regarding Bahrain’s Tourism Strategy 2022-2026, Al Sairafi stressed the opportunities related to promoting the GCC as a unified destination, with governments working to create the right enabling environment for the private sector to advance Bahrain’s tourism offering.
H.E. Khalid Humaidan, Governor of the Central Bank of Bahrain, provided insights into the country’s evolving financial sector during the panel “The Next Ten Years of Banking.” Highlighting the necessity for digital transformation, Humaidan underscored the importance of leveraging advanced technologies such as cloud computing, AI, and blockchain to drive innovation while balancing regulatory compliance and consumer protection. Humaidan also noted the significance of access to talent, mentioning that 79% of those working in the country’s sector are Bahraini, in addition to the need for broader industry engagement.
Speaking on strategies for diversification across metals, manufacturing, and heavy industries, H.E. Khalid Al Rumaihi, Chairman of Aluminium Bahrain (Alba), shared the importance of building on Alba’s success in aluminium production to expand downstream aluminium industries across Bahrain. Al Rumaihi emphasized the drive to increase local content production, particularly of higher value chain products, and the opportunities associated with closer regional collaboration, particularly on account of shared goals and progress in renewable energy production and the implementation of Industry 4.0.
Shaikh Salman bin Isa Al Khalifa, Chief Executive of Bahrain International Circuit (BIC) meanwhile shared his insights into the significant impact of Formula One (F1) on the country’s global visibility, noting that over 80 million people have tuned in to watch the race since 2004. As a catalyst for the spread of F1 events to UAE and Saudi Arabia, Al Khalifa highlighted that the Formula One venue hosted 363 events in 2023, proving to be not only a sustainable business model but supporting vital skills transfer at the same time.
Hamideh Ahmadloo holds a PhD in Chemical Engineering with a specialization in Polymer and Biotechnology Industries. She has a robust background in R&D and innovation platforms, having taken on roles as a researcher, quality manager, and sourcing manager. Hamideh excels in leading multidisciplinary teams to achieve business objectives, such as launching new products and fostering strong business partnerships, all while promoting sustainable growth. Since the onset of the coronavirus pandemic and its impact on supply chains, she has developed a keen interest in sourcing. Currently, she is an EMEA strategic sourcing manager at Sika, where she performs market strategic analysis and supply development globally. The dynamics following the pandemic and the Russia-Ukraine conflict have provided her with significant experience in commercial and operational demand management, highlighting the importance of global and local geopolitical factors.
In her current position, Hamideh focuses on dynamic global purchasing opportunities to strategically guide a sustainable and profitable business, with particular attention to novel market contributors and entrepreneurs. One of her primary passions is empowering women in business, which she actively pursues through internal company networks and external community support for Women in STEM. She serves as an Inclusion & Diversity champion, a Global ambassador, and the Chair-elect of the member engagement committee for the Society of Women Engineers.
This article explores Hamideh’s sources of inspiration, accomplishments, leadership philosophy and much more.
What are the main factors that guided you to where you are now?
I believe that embracing diversity and fostering mutual understanding are essential to building a resilient and successful business. As a senior leader in strategic market analysis and sourcing at a construction chemical company like Sika, the main factors that guided me to where I am now include my deep understanding of market capacities and industrial opportunities in each and every region especially Middle East. My journey began with a strong foundation in chemical engineering and a keen interest in market dynamics. Over the years, I have focused on identifying and leveraging growth opportunities, optimizing supply chains, and building robust supplier relationships. The unique challenges and opportunities presented by the Middle East market, such as rapid urbanization, infrastructure development, and evolving regulatory landscapes, have driven me to develop innovative sourcing strategies and contribute to the company’s success. My ability to navigate complex geopolitical environments and my commitment to sustainability and operational excellence have been crucial in shaping my career and achieving my current leadership position.
Given your years of experience and accomplishments, what would you say was your biggest achievement?
Given my extensive experience and accomplishments, I would say my biggest achievement has been successfully balancing a demanding career in the chemical industry with my personal life. Earning a PhD in Chemical Engineering and securing over 10 patents and more than 10 publications are significant milestones. However, leading innovative projects, driving commercial success, and managing teams while raising two wonderful children stands out as my most fulfilling accomplishment. This journey has not only honed my technical and managerial skills but also reinforced the importance of resilience, time management, and the support of a strong network of my leaders, partner and family members.
What is the quote that inspires you the most?
One quote that inspires me the most is by Nelson Mandela: “It always seems impossible until it’s done.” This quote motivates me to keep pushing forward and reminds me that perseverance can turn the seemingly impossible into reality.
Can you name two books that inspired you? And what did you take out of them?
“The Lean Startup” by Eric Ries: This book taught me the importance of innovation and adaptability in business. It emphasizes the need for continuous improvement, validated learning, and pivoting when necessary. The concept of building a minimum viable product (MVP) and iterating based on customer feedback has been particularly valuable in my approach to projects and problem-solving.
“Good to Great” by Jim Collins: This book explores why some companies make the leap from good to great while others do not. It introduced me to the concept of Level 5 Leadership, which combines humility with fierce resolve. The idea of getting the right people on the bus and focusing on the Hedgehog Concept—what you are deeply passionate about, what you can be the best in the world at, and what drives your economic engine—has profoundly influenced my leadership style and strategic thinking.
What personality traits contributed to you being successful?
As a woman in the technical field, my success can be attributed to several key personality traits: resilience, which has enabled me to overcome numerous challenges growing up in Iran and navigating a European culture; curiosity, driving my continuous learning and innovation; adaptability, allowing me to navigate dynamic environments and seize opportunities; perseverance, ensuring my commitment to long-term objectives; empathy, strengthening my leadership and collaboration abilities by understanding and valuing diverse perspectives; and strategic thinking, guiding my decision-making and business strategies. These traits have collectively shaped my professional journey and contributed to my accomplishments.
In light of your journey and experiences, what message would you like to convey to aspiring youth in the same field?
I would say…“Embrace your unique journey and never let challenges deter you from pursuing your dreams”. Continuously seek knowledge, be open to new experiences, and remain committed to your goals. I would say if you understand the value of diverse perspectives and build strong relationships based on empathy and mutual respect you will go a long way with success.
What is your personal team leadership philosophy, and how does it shape your work environment?
My personal team leadership philosophy is rooted in trust, empowerment, and collaboration. Early in my career, a leader recognized my potential and trusted me with significant responsibilities, allowing me to lead a critical project. This experience was transformative, as it reinforced my belief in the power of trusting and empowering team members. I strive to create a work environment where everyone feels valued and supported, encouraging open communication and innovative thinking. I am always open to opportunities to enable all our team members to take ownership of their work and confidently tackle challenges. This approach not only drives our collective success but also nurtures individual growth and development.
What is the most valuable lesson learned from your professional journey ?
The most valuable lesson I’ve learned from my professional journey is the importance of resilience and adaptability. Throughout my career, I’ve faced numerous challenges and changes, from navigating different cultural landscapes to managing complex projects. Each experience has taught me that setbacks are opportunities for growth and that staying flexible and open to new ideas is crucial for success. Embracing these qualities has not only helped me overcome obstacles but also enabled me to lead with confidence and inspire my team to achieve their best.
Can you describe your journey in strategic sourcing and how you developed a focus on sustainability?
My journey in strategic sourcing began with a strong foundation in upstream technology and economic perspectives, which provided me with a comprehensive understanding of supply chain dynamics. Over the years, I have honed my skills in procurement and market analysis, focusing on optimizing processes and building robust supplier relationships. At Sika, our Strategy 2028 places a major emphasis on sustainability, aiming to drive the organization towards greener solutions. This strategic focus aligns with my personal commitment to sustainability and has inspired me to integrate sustainable practices into our sourcing strategies. By leveraging my knowledge of upstream technology and economic perspectives, I have been able to identify opportunities for reducing our environmental impact while maintaining cost efficiency and quality. Our organizational efforts are authentic and driven by a genuine desire to make a positive impact. In the B2B business, particularly in the construction industry, our focus on sustainability is crucial. By prioritizing green solutions, we not only contribute to a healthier planet but also meet the growing demand from consumers for environmentally responsible products. My journey in strategic sourcing has been shaped by these principles, and I am proud to be part of an organization that is dedicated to driving positive change in the industry.
What future trends do you anticipate in sustainable sourcing, and how are you preparing to address them?
In the future, I anticipate several key trends in sustainable sourcing, including increased emphasis on circular economy practices, greater transparency and traceability in supply chains, and the adoption of innovative technologies to reduce environmental impact. To address these trends, I am focusing on integrating circular economy principles into our sourcing strategies, such as prioritizing recycled and renewable materials. Additionally, I am working on enhancing supply chain transparency by implementing advanced tracking systems and collaborating closely with suppliers to ensure compliance with sustainability standards. Embracing innovative technologies, such as blockchain and AI, will also play a crucial role in optimizing our sourcing processes and minimizing our carbon footprint. By staying ahead of these trends, we can drive positive change and maintain our commitment to sustainability.
Are there any upcoming projects or initiatives you’re particularly excited about?
Yes, there are several upcoming ideas that I am particularly excited about, which I aim to shape into novel projects. One of the key topics is the implementation of a comprehensive circular economy strategy, focusing on increasing the use of recycled and renewable materials in our sourcing processes. Another exciting area is the adoption of AI-driven tools to optimize sourcing processes and reduce our carbon footprint.
Having had the privilege of working closely with local experts in growing industries, I have witnessed firsthand the incredible potential that lies within each market, especially in the Middle East region. Our company’s strategy focuses on being close to local markets while maintaining agility in global business operations. My recent engagement with local entrepreneurs to leverage our knowledge and build a strong supply chain in countries like Saudi Arabia and Egypt has given me a great positive impression about the Middle East region’s present and future.
By benefiting from mutual interests via local talents and global corporate expertise, we provide a platform for more creative and flexible solutions to major economic and industry challenges. These efforts align with my personal commitment to sustainability and innovation, driving a positive impact in the construction chemicals industry as well.
October 29th, 2024:Today, Clinique La Prairie (CLP), global leader in longevity since 1931, announces the LONGEVITY FUND, an endeavor to identify and invest in companies that revolutionize the landscape of aging, health, and wellbeing.
The Fund will focus on driving science-based advancements in longevity, guided by four core mission pillars: Medical Care, Nutrition, Movement, and Wellbeing. These pillars reflect the clinical approach that has defined Clinique La Prairie’s reputation for decades. This philosophy will be the foundation of the Fund’s investment strategy.
Through targeted investments, the Fund aims to bridge the gap between groundbreaking longevity technologies and their practical, real-world applications, dedicating resources to make these innovations accessible to those seeking them.
Simone Gibertoni, CEO of Clinique La Prairie, says: “Inspired by nearly a century of clinical work in Montreux, this strategic move marks a new milestone for the ecosystem of Clinique La Prairie, demonstrating our commitment to advancing the frontier of longevity science. I envision the Fund emerging as a leading epicenter of innovation.”
To lead this initiative, Clinique La Prairie has partnered withProfessor Stefan Catsicas, a distinguished expert with extensive experience in biotechnology, research, and large-scale investments.
Prof. Stefan Catsicas and Simone Gibertoni will co-chair the Investment Committee. The management team will be enhanced by thought leaders from academia, medicine, and life sciences on the Scientific Advisory Board. The complete management team will include professionals from diverse sectors, including corporate, consumer, and venture capital, ensuring a multidisciplinary approach that provides a comprehensive perspective on longevity-related investments and strategies.
Prof. Catsicas says: “I am delighted to partner with Clinique La Prairie and to leverage our expertise to drive meaningful change in the longevity landscape. We are committed to catalyzing groundbreaking innovations in the pursuit of extending and enhancing human life.”
This new platform aims to create an exclusive initiative where individuals already engaged with the clinic’s revolutionary ideas and longevity programs, along with new investors, can participate in the discovery and development of the most innovative longevity technologies.
With a sophisticated ecosystem encompassing the Swiss Montreux Clinique, Longevity Hubs, and exclusive Health Resorts, Clinique La Prairie has consistently delivered pioneering health and lifespan solutions in all its destinations. The introduction of the Longevity Fund initiative further solidifies its commitment to the belief that helping and inspiring individuals to lead longer, healthier, and more fulfilling lives is not merely an objective; it’s a strong company’s commitment.
Javier Sanchez-Marco began his career in the food industry (FMCG), where he spent 12 years traveling to over 50 countries and conducting business in more than 90. This experience provided him with a truly global perspective on commerce, supply chains, and market dynamics. In 2007, he transitioned into tech entrepreneurship, launching multiple ventures in the tech space. In 2014, after assisting an entrepreneur, Javier became a business angel—an investment that serendipitously transformed into Spain’s first unicorn. What started as an intuitive move developed into a passion, leading him to invest in 35 early-stage startups. Eventually, he founded Obersis Ventures as a natural progression to support startups and investors, leveraging his experience across various industries to navigate the complex yet high-potential tech landscape.
Inspired by the quotation “You can’t connect the dots looking forward; you can only connect them looking backwards.” (Steve Jobs), Javier is guided by the idea of connecting the dots. Whether through navigating his own entrepreneurial journey or helping others connect with the right people and resources, he has found that true innovation and success often arise from linking ideas and individuals in ways that aren’t immediately obvious. Connecting the dots—and connecting people—has been key to driving positive outcomes in his ventures and investments.
This article delves into Javier’s sources of inspiration, his most valuable lessons, his vision on current trends and much more.
What are the main factors that guided you to where you are now?
The key factors have been a mix of curiosity, adaptability, and perseverance. My international experiences early in my career taught me the importance of flexibility and cross-cultural understanding. Throughout my journey, I’ve had to constantly adapt to changes in both technology and market conditions. But perhaps most importantly, I’ve always been driven by a desire to solve problems and create value through innovation.
Given your years of experience and accomplishments, what would you say was your biggest achievement?
One of my biggest achievements has been my active role in the Spanish startup ecosystem, particularly in helping position Barcelona and Madrid as leading cities for innovation and entrepreneurship in Europe. Through my involvement with numerous startups, both as an entrepreneur and investor, I’ve contributed to fostering a vibrant
tech community that attracts talent, capital, and international attention. Playing a part in Spain’s rise as a top destination for startups has been incredibly fulfilling, as it’s not only about individual success but about shaping an ecosystem that supports future generations of innovators.
How do you balance risk and opportunity when making investment decisions?
It’s about calculated risks. Every opportunity comes with its risks, but the key is to assess whether the potential upside outweighs the downsides. I focus on understanding the market, the team’s capabilities, and whether the business model is scalable. The most important factor I value when analyzing a startup, however, is the team—the chemistry I have with them, their commitment to the project, and how well they complement each other. A strong, cohesive team can overcome challenges, pivot when necessary, and ultimately turn a good idea into a successful business. Additionally, I consider whether the startup aligns with future trends, especially in industries where technology can drive major transformations.
What personality traits contributed to you being successful?
Adaptability, resilience, and a problem-solving mindset have been crucial. In any entrepreneurial journey, there will be roadblocks, and the ability to pivot when necessary is vital. My international experience has also taught me the importance of patience and the ability to navigate uncertainty.
In light of your journey and experiences, what message would you like to convey to aspiring youth in the same field?
Don’t be afraid to take risks, but make sure they are informed risks. Stay curious and open to learning from every experience, as the path to success is rarely straightforward. Surround yourself with like-minded people with whom you enjoy working, taking risks, and solving problems. The same applies to investors—you need to be very aligned with them, sharing a common vision and values. The journey is much more rewarding when you’re working alongside people who share your passion and drive.
What is your personal team leadership philosophy, and how does it shape your work environment?
I believe in empowering my team. Giving people the freedom to take ownership of their projects fosters innovation and accountability. I also emphasize clear communication and collaboration, as the best ideas often come from diverse perspectives working together. Building a culture of trust is essential for long-term success.
What is the most valuable lesson learned from your professional journey?
The most valuable lesson has been the importance of adaptability. The business world is constantly evolving, and success depends on your ability to adapt to new circumstances, technologies, and markets. You must be open to change and willing to pivot when necessary.
What sectors or industries are you most excited about right now, and why?
I’m particularly excited about deep tech. This sector represents the true value for industries in constant transformation. Deep tech startups are leveraging cutting-edge research and development from universities, doctors, and other academic institutions to bring groundbreaking innovations to market. This new wave of startups is harnessing the potential of technologies like AI, biotech, and quantum computing to solve complex, real-world problems. The ability to translate years of R&D into practical applications offers immense opportunities, and I believe deep tech will drive the next major wave of industrial evolution.
What current trends do you see shaping the startup landscape? How is Obersis Ventures adapting to these trends?
Several trends are shaping the startup landscape, with sustainability, deep tech, and AI-driven solutions at the forefront. Startups are increasingly focused on solving global challenges through technology, disrupting industries like renewable energy, fintech, and healthcare. At Obersis Ventures, we are actively seeking companies that align with these trends, particularly those leveraging advanced technologies to create real-world impact.
Having moved to Saudi Arabia to be part of its rapid and transformative Vision 2030 initiative, I’ve witnessed firsthand the immense opportunities in this market. Obersis is now focused on bringing foreign, more mature tech companies to Saudi Arabia to help accelerate this transformation. By facilitating the entry of high-potential companies into this thriving ecosystem, we are helping drive innovation and contribute to the country’s ambitious goals.
Are there any upcoming projects or initiatives you’re particularly excited about?
The most exciting opportunity right now is being in Saudi Arabia, a country undergoing rapid and unprecedented transformation. The scale of change is remarkable, and there’s still so much to be done across industries like energy, sustainability, and technology. The challenge lies in helping to drive this transformation by bringing innovative solutions and mature technologies into the region. Saudi Arabia is the place to be for anyone looking to make a significant impact, and I see tremendous potential in helping companies with cutting-edge technologies—whether it’s in sustainable energy, industrial innovation, or advanced recycling systems—become key players in this market. The chance to contribute to such a historic moment of growth is truly inspiring.
